Пятница, Декабрь 13Институт «Высшая школа журналистики и массовых коммуникаций» СПбГУ

Ключевое слово: virtual society

Network nominations of media communication participants in the modern Russian language

2018. Том 5, № 3, Типология медиаречи
The paper is dedicated to the analyses of the modern media communication participants’ nomination examples as a live speech-creating process occurring in the computer-mediated discourse of the Internet, i.e. in a virtualized social space characterized by the desire to make the dialogue between the communicants maximally close. Interactivity and the involvement of all participants of network interaction into the creation of media content lead to the decentralization of communication and the transformation of the object of media communication into a full-fledged subject and creates the equality of the addressee and addresser. The convergent space of a modern media sphere which definites the media communication participants’ choice of certain speech behavior models is characterized by a specific hierarchy of communicants’ relations within the subject — object or the subject — subject dialogical interaction. Communication in the cognitive specific environment of media-reality allows the...